Asiasoft Online Launches Warriors of the 3 Kingdoms SEA – W3KSEA (English version)
SINGAPORE, November 12, 2009 – After an extremely successful Closed Beta Testing (“CBT”), Asiasoft Online—the online entertainment leader in Southeast Asia—is proud to announce the official launch of the English version of the Warriors of the 3 Kingdoms SEA (“W3KSEA”).
Through a W3KSEA Alpha Sneak Peek event held in October 2009, Asiasoft Online generated buzz for W3K amongst the gaming community when members of prominent guilds from various MMORPG games were invited to have a first look at W3K. Online viral marketing for W3K was also carried out through various social networking platforms such as Facebook and Twitter to hype up W3K, leading to gamers enquiring about the game and even requesting for its game client before its CBT official date was announced.
Within a month of the viral marketing campaign, the public snapped up all 20,000 DVD game clients from partner retail outlets and road shows across Singapore. Over 2,000 DVD game clients were also delivered to gamers who had previously requested for a copy through W3K’s official website. Last but not least, in a collaborative effort between Asiasoft Online and MMOsite, more than 1,000 exclusive beta item codes were given out a week prior to the CBT to maintain the gamers’ continued interest in W3K.
“We will like to thank the online gaming community for their kind support and feedbacks during the CBT period,” said Mr Ng Kok Khwang, Marketing Director for Asiasoft Online, “As a way to express our utmost gratitude, we will be holding the first ever open W3KSEA tournament during our massive year-end celebration – ‘An Asiasoft Christmas Event’ at Suntec City Tropics Atrium on 19th December 2009. We look forward to the community to make use of this opportunity to mingle and build bond at the event.”
As part of its efforts to reach out to the gaming community, Asiasoft Online will be holding “An Asiasoft Christmas Event” on 19th – 20th December 2009 at Suntec City Tropics Atrium, Singapore. In recognition of the gamers who have supported W3K, the event will feature the first ever open W3KSEA tournament.
Free W3K game accounts can now be created via the Asiasoft Passport at http://passport.asiasoft.net/ and the game client can be downloaded at the official W3KSEA website at http://w3k.playpark.net/.
About Warriors of the 3 Kingdoms SEA
Warriors of the 3 Kingdoms SEA (http://w3k.playpark.net/) is a free-to-play action strategy MMORPG based on the well-known Chinese novel (三国演义), which has influenced the cultures of every nation in East Asia.
Set in the era of epic power struggles between the three warring states, Warriors of the 3 Kingdoms surpasses the traditional framework of monotonous levelling in other Morphs with a huge number of refreshing teamwork elements in the game.
Strategise effective national policies, cut off opponents’ resources, band together and triumph in an epic showdown against other heroes on the main battlefield in order to capture your enemies’ city and savour the sweet taste of victory!
Warriors of the 3 Kingdoms SEA is available in both Chinese and English versions. The game is developed by WeMade Entertainment in Korea and published by Asiasoft Online in Singapore, Malaysia and Thailand.
About Asiasoft Online
Asiasoft Online (http://www.asiasoft.sg) publishes Massively-Multiplayer Online Games (MMOGs) in Singapore and Malaysia. Incorporated in 2004, Asiasoft Online assists game developers to tap onto the growth potential of the South-East Asia region.
Asiasoft Online publishes “MapleStory”, “Audition”, “GetAmped”, “CABAL”, “Sudden Attack”, “Warriors of the 3 Kingdoms” and “Yulgang”. Asiasoft Online provide @Global games like “Alteil”, “FreeStyle”, “FreeStyle” and games from PopCap. Asiasoft Online is also the Official Distributor for Blizzard Entertainment’s record breaking title “World of Warcraft”.
Asiasoft Online is part of the Asiasoft group of publishing companies with a presence in Singapore, Malaysia, Thailand and Vietnam serving over 18 million registered gamers.
Committed to developing the regional online gaming community, Asiasoft Online works with content developers and industry partners to entertain and engage casual gamers and netizens. Content localization, marketing and game service management are deployed by specialized and dedicated professionals, for game developers, in an integrated services platform.